79 lines
3.0 KiB
Markdown
79 lines
3.0 KiB
Markdown
---
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name: qrmaster-growth-system
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description: Use when working on QRMaster growth for qrmaster.net. Covers the QRMaster SEO/GEO/SaaS wedge, baseline audit, competitor gap analysis, Top 30 page backlog, internal linking, scoring, and measurement. Also use when planning or executing use-case hubs, commercial QR landing pages, or marketing tracking for QRMaster.
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---
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# QRMaster Growth System
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Use this skill only for `qrmaster.net` work.
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## Goal
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Turn QRMaster from a generic QR tool site into a measurable SaaS growth system built around dynamic, trackable QR workflows.
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## Default context
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- Domain: `qrmaster.net`
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- Primary market: English
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- Product strengths: dynamic updates, scan analytics, bulk creation, branded QR codes, campaign attribution
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- Benchmark competitors: QRCode Monkey, Beaconstac, QR TIGER, QR Code Generator, Scanova
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## Core thesis
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- Do not optimize for generic "free QR" traffic first.
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- Win where dynamic updates and tracking clearly matter.
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- Treat use-case pages as acquisition assets, not blog filler.
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- Every page must map to a workflow pain, a commercial parent, and a tracked CTA.
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## When to use this skill
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- Planning QRMaster SEO, AEO, or GEO work
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- Auditing the QRMaster content and route structure
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- Building or improving `/use-cases`, hubs, or commercial landing pages
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- Prioritizing new pages or existing content upgrades
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- Designing internal links for QRMaster
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- Defining marketing events and SEO-to-signup measurement for QRMaster
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## How to use this skill
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1. Read `references/current-state-findings.md` if the current repo state is unknown.
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2. Read `references/core-plan.md` for the operating model, wedge, internal links, and scoring.
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3. Read `references/top-30-backlog.md` when planning or building page inventory.
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4. Read `references/tracking-spec.md` when implementing page-level or funnel tracking.
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5. If you are not inside the QRMaster repo, produce plans, specs, or content only. Do not mutate product files.
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## Companion skills
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Use the smallest set needed:
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- `agentic-saas-advisor`: SaaS wedge, workflow, monetization, 30/60/90 sequencing
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- `seo-aeo-geo-expert`: SEO/AEO/GEO detail and content shaping
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- `keyword-research`: cluster design and SERP-driven prioritization
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- `conversion`: page-level conversion flow and CTA decisions
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- `analytics-tracking`: event taxonomy and measurement QA
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- `site-architecture`: hub, URL, and internal-link structure
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## Output contract
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Return outputs in this order when doing planning work:
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1. `TL;DR`
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2. `Sub-Niche Thesis`
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3. `QRMaster Baseline Audit`
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4. `Competitor Gap Analysis`
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5. `SERP Pattern Summary`
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6. `Top 30 Page Backlog`
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7. `Internal Linking Model`
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8. `Priority Scores`
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9. `30/60/90 Plan`
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10. `Tracking Spec`
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11. `Assumptions`
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## Guardrails
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- Do not treat all QR traffic as equal; prioritize workflows with update or tracking value.
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- Do not add pages without a real product-fit angle.
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- Do not separate SEO from signup and activation measurement.
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- Do not expand beyond the core wedge until the first cluster set shows repeatable ROI.
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