diff --git a/Dockerfile b/Dockerfile
index b7b0891..3ade151 100644
--- a/Dockerfile
+++ b/Dockerfile
@@ -36,6 +36,7 @@ ENV NEXT_PUBLIC_APP_URL="https://www.qrmaster.net"
 ENV NEXT_PUBLIC_POSTHOG_KEY="phc_97JBJVVQlqqiZuTVRHuBnnG9HasOv3GSsdeVjossizJ"
 ENV NEXT_PUBLIC_POSTHOG_HOST="https://us.i.posthog.com"
 ENV NEXT_PUBLIC_INDEXABLE="true"
+ENV NEXT_PUBLIC_FACEBOOK_PIXEL_ID="1601718491252690"
 RUN npx prisma generate
 RUN npm run build
 
diff --git a/package-lock.json b/package-lock.json
index 0fb645d..1d7c0f3 100644
--- a/package-lock.json
+++ b/package-lock.json
@@ -46,6 +46,7 @@
         "react-chartjs-2": "^5.2.0",
         "react-dom": "^18.2.0",
         "react-dropzone": "^14.2.3",
+        "react-facebook-pixel": "^1.0.4",
         "react-i18next": "^13.5.0",
         "react-simple-maps": "^3.0.0",
         "resend": "^6.4.2",
@@ -10556,6 +10557,12 @@
         "react": ">= 16.8 || 18.0.0"
       }
     },
+    "node_modules/react-facebook-pixel": {
+      "version": "1.0.4",
+      "resolved": "https://registry.npmjs.org/react-facebook-pixel/-/react-facebook-pixel-1.0.4.tgz",
+      "integrity": "sha512-givZY8MS0v/mdbRzvcvouBo/j0TtDiu/93f4gIjJXwDDgwlf6bYUiQvb2qcqjluOOD/hIKUQHNYLNsSOnoEklg==",
+      "license": "MIT"
+    },
     "node_modules/react-i18next": {
       "version": "13.5.0",
       "resolved": "https://registry.npmjs.org/react-i18next/-/react-i18next-13.5.0.tgz",
diff --git a/package.json b/package.json
index ad47aef..5e33ddf 100644
--- a/package.json
+++ b/package.json
@@ -65,6 +65,7 @@
     "react-chartjs-2": "^5.2.0",
     "react-dom": "^18.2.0",
     "react-dropzone": "^14.2.3",
+    "react-facebook-pixel": "^1.0.4",
     "react-i18next": "^13.5.0",
     "react-simple-maps": "^3.0.0",
     "resend": "^6.4.2",
diff --git a/src/app/(main)/(marketing)/layout.tsx b/src/app/(main)/(marketing)/layout.tsx
index afe84e7..037df38 100644
--- a/src/app/(main)/(marketing)/layout.tsx
+++ b/src/app/(main)/(marketing)/layout.tsx
@@ -1,9 +1,11 @@
 import type { Metadata } from 'next';
+import AdBanner from '@/components/ads/AdBanner';
 import '@/styles/globals.css';
 import { Providers } from '@/components/Providers';
 import MarketingLayout from './MarketingLayout';
 // Import schema functions from library
 import { organizationSchema, websiteSchema } from '@/lib/schema';
+import FacebookPixel from '@/components/analytics/FacebookPixel';
 
 const isIndexable = process.env.NEXT_PUBLIC_INDEXABLE === 'true';
 
@@ -45,6 +47,11 @@ export const metadata: Metadata = {
         ],
         locale: 'en_US',
     },
+    verification: {
+        other: {
+            'facebook-domain-verification': process.env.NEXT_PUBLIC_FACEBOOK_DOMAIN_VERIFICATION || '',
+        },
+    },
 };
 
 export default function MarketingGroupLayout({
@@ -61,6 +68,15 @@ export default function MarketingGroupLayout({
             <MarketingLayout>
                 {children}
             </MarketingLayout>
+            {/* Global Marketing Ad - Exclusions handled in AdBanner */}
+            <div className="container mx-auto px-4 sm:px-6 lg:px-8 max-w-7xl pb-8">
+                <AdBanner
+                    dataAdSlot="2607110637"
+                    dataAdFormat="auto"
+                    fullWidthResponsive={true}
+                    className="bg-slate-50 rounded-xl p-4 border border-slate-100"
+                />
+            </div>
         </>
     );
 }
diff --git a/src/app/(main)/(marketing)/tools/layout.tsx b/src/app/(main)/(marketing)/tools/layout.tsx
index 8141639..4abcf02 100644
--- a/src/app/(main)/(marketing)/tools/layout.tsx
+++ b/src/app/(main)/(marketing)/tools/layout.tsx
@@ -19,7 +19,7 @@ export default function ToolsLayout({
             {/* AdBanner handles its own visibility - only shows when an ad is filled */}
             <div className="container mx-auto px-4 sm:px-6 lg:px-8 max-w-7xl pb-8">
                 <AdBanner
-                    dataAdSlot="1234567890" // Placeholder
+                    dataAdSlot="2607110637" // Anzeige 1
                     dataAdFormat="auto"
                     fullWidthResponsive={true}
                     className="bg-slate-50 rounded-xl p-4 border border-slate-100"
diff --git a/src/app/(main)/layout.tsx b/src/app/(main)/layout.tsx
index c4cc6d6..1cd7c0f 100644
--- a/src/app/(main)/layout.tsx
+++ b/src/app/(main)/layout.tsx
@@ -3,6 +3,7 @@ import { Suspense } from 'react';
 import '@/styles/globals.css';
 import { Providers } from '@/components/Providers';
 import AdSenseScript from '@/components/ads/AdSenseScript';
+import FacebookPixel from '@/components/analytics/FacebookPixel';
 
 const isIndexable = process.env.NEXT_PUBLIC_INDEXABLE === 'true';
 
@@ -58,6 +59,9 @@ export default function RootLayout({
         <Suspense fallback={null}>
           <Providers>
             <AdSenseScript />
+            <Suspense fallback={null}>
+              <FacebookPixel />
+            </Suspense>
             {children}
           </Providers>
         </Suspense>
diff --git a/src/app/(marketing-de)/layout.tsx b/src/app/(marketing-de)/layout.tsx
index cbc222d..3f43d1c 100644
--- a/src/app/(marketing-de)/layout.tsx
+++ b/src/app/(marketing-de)/layout.tsx
@@ -5,6 +5,7 @@ import { Providers } from '@/components/Providers';
 import MarketingDeLayout from './MarketingDeLayout';
 import { organizationSchema, websiteSchema } from '@/lib/schema';
 import AdSenseScript from '@/components/ads/AdSenseScript';
+import FacebookPixel from '@/components/analytics/FacebookPixel';
 
 export const metadata: Metadata = {
     title: {
@@ -49,8 +50,15 @@ export const metadata: Metadata = {
             'de': 'https://www.qrmaster.net/qr-code-erstellen',
         },
     },
+    verification: {
+        other: {
+            'facebook-domain-verification': process.env.NEXT_PUBLIC_FACEBOOK_DOMAIN_VERIFICATION || '',
+        },
+    },
 };
 
+import AdBanner from '@/components/ads/AdBanner'; // Import AdBanner
+
 export default function MarketingDeGroupLayout({
     children,
 }: {
@@ -62,6 +70,7 @@ export default function MarketingDeGroupLayout({
                 <Suspense fallback={null}>
                     <Providers>
                         <AdSenseScript />
+                        <FacebookPixel />
                         <script
                             type="application/ld+json"
                             dangerouslySetInnerHTML={{ __html: JSON.stringify(organizationSchema()) }}
@@ -72,6 +81,16 @@ export default function MarketingDeGroupLayout({
                         />
                         <MarketingDeLayout>
                             {children}
+
+                            {/* Global Marketing Ad - Exclusions handled in AdBanner */}
+                            <div className="container mx-auto px-4 sm:px-6 lg:px-8 max-w-7xl pb-8">
+                                <AdBanner
+                                    dataAdSlot="2607110637"
+                                    dataAdFormat="auto"
+                                    fullWidthResponsive={true}
+                                    className="bg-slate-50 rounded-xl p-4 border border-slate-100"
+                                />
+                            </div>
                         </MarketingDeLayout>
                     </Providers>
                 </Suspense>
diff --git a/src/components/ads/AdBanner.tsx b/src/components/ads/AdBanner.tsx
index 9443b25..ee7e79d 100644
--- a/src/components/ads/AdBanner.tsx
+++ b/src/components/ads/AdBanner.tsx
@@ -3,6 +3,8 @@
 import { useEffect, useState, useRef } from 'react';
 import { useSession } from 'next-auth/react';
 
+import { usePathname } from 'next/navigation';
+
 interface AdBannerProps {
     dataAdSlot: string;
     dataAdFormat?: string;
@@ -17,9 +19,30 @@ export default function AdBanner({
     className = '',
 }: AdBannerProps) {
     const { data: session, status } = useSession();
+    const pathname = usePathname();
     const adRef = useRef<HTMLModElement>(null);
     const [adFilled, setAdFilled] = useState(false);
 
+    // Paths where ads should NOT be shown
+    const excludedPaths = [
+        '/',                // English Home
+        '/de',             // German Home
+        '/qr-code-erstellen', // German Landing
+        '/contact',        // Contact
+        '/about',          // About
+        '/legal',          // Legal pages
+        '/privacy',
+        '/terms',
+        '/cookie-policy',
+        '/impressum',
+    ];
+
+    // Check if current path matches strictly or starts with excluded path (for nested legal/blog pages if needed, though mostly exact matches here)
+    const shouldExclude = excludedPaths.some(path => {
+        if (path === '/') return pathname === '/';
+        return pathname === path || pathname?.startsWith(`${path}/`);
+    });
+
     // Check if user has a paid plan
     const isPaidUser = session?.user && (
         session.user.plan === 'PRO' ||
@@ -27,6 +50,8 @@ export default function AdBanner({
         session.user.plan === 'LIFETIME'
     );
 
+    if (shouldExclude) return null;
+
     useEffect(() => {
         // Don't load if loading session or if user is paid
         if (status === 'loading' || isPaidUser) return;
diff --git a/src/components/analytics/FacebookPixel.tsx b/src/components/analytics/FacebookPixel.tsx
new file mode 100644
index 0000000..872499f
--- /dev/null
+++ b/src/components/analytics/FacebookPixel.tsx
@@ -0,0 +1,38 @@
+'use client';
+
+import { useEffect, useState } from 'react';
+import { usePathname, useSearchParams } from 'next/navigation';
+
+export default function FacebookPixel() {
+    const [loaded, setLoaded] = useState(false);
+    const pathname = usePathname();
+    const searchParams = useSearchParams();
+
+    useEffect(() => {
+        // Only load if ID is present
+        const pixelId = process.env.NEXT_PUBLIC_FACEBOOK_PIXEL_ID;
+        if (!pixelId) return;
+
+        // Check consent
+        const cookieConsent = localStorage.getItem('cookieConsent');
+        if (cookieConsent !== 'accepted') return;
+
+        if (!loaded) {
+            import('react-facebook-pixel')
+                .then((x) => x.default)
+                .then((ReactPixel) => {
+                    ReactPixel.init(pixelId);
+                    ReactPixel.pageView();
+                    setLoaded(true);
+                });
+        } else {
+            import('react-facebook-pixel')
+                .then((x) => x.default)
+                .then((ReactPixel) => {
+                    ReactPixel.pageView();
+                });
+        }
+    }, [pathname, searchParams, loaded]);
+
+    return null;
+}